The Customer Is Always Right

by Latavia

Tags: #cw:noncon #dom:female #f/f #fantasy #forced_intox #intoxication #sub:female #alcohol #aphrodisiac #begging #masturbation #no_sex_no_nudity #pov:bottom #praise

A squirrelly girl who runs a liquor store on the edge of town greets a gorgeous customer who turns out to be a lot more than she bargained for. After their positively intoxicating encounter, Ellia has a change of heart about a couple things.

The following story contains non-consensual mind-control and sexual activity. Some actions taken in this story would be deeply unethical were they taken in real life, actual non-consent should remain in fiction and fantasy non-consent requires deep trust and solid communication. If you are underage or if any of that makes you uncomfortable, you should leave!

Ellia was just having the worst morning. Not that it was particularly interesting as far as mornings went, her daily life tending to the shop and seeing the occasional customer just wasn't eventful enough for that. She didn't get a ton of business out in the outskirts of town, and that suited her just fine most days. Nonetheless, everything had been going just a little bit wrong for her all day. She'd just finished cursing herself for forgetting about the fruit in the cooler long enough for it to go off and need to be thrown out, and she was hunched over with a dustpan on the floor tidying up the shattered remnants of her only water pitcher (she'd clumsily knocked it over as she was hurrying around sorting the fruit situation out) when the ting-a-ling chiming of the door let her know she had company.

She scrambled to straighten up the little green apron she wore around the shop as she greeted her visitor, "Hi! Welcome to Ellia's Spices and Spirits! Is there anything I can help you with?" She felt the faintest quiver in her voice as she spoke. Despite trying to be as chipper as usual, she was still off balance from her morning and her visitor was breathtaking.

Ellia saw her share of pretty girls, working a shop, even a little one like hers. But the lady she was faced with now was a fair bit more than just pretty. Most of a head taller than her with long, flowing red hair done up in a fancy style Ellia couldn't quite make sense of, the woman regarded her with a cute smile flanked by even cuter dimples.

"Yes, I think there just might be, darling," she said, and Ellia just about lost her composure. That voice!! Goodness. Rich and deep and honey-smooth and just so splendidly—

Ellia only barely caught herself and replied before she was caught staring, "and- what might I help you with, then?"

"I'm shopping for a friend, dear. I was hoping you could help me find some hooch that'll suit her taste. I'm afraid she's not much of a drinker, something sweet perhaps will do."

"Hm! We've got some rather low-proof wines, including one a local farmer makes with their plums every year, and your usual assortment of liqueurs, if any of those strike your fancy!" Ellia led her visitor to the section in the back where the liqueurs in question were kept, and pointed them out to her.

"Do you have any recommendations? Any particular favorites? Surely a sweet thing like you knows her way around this shelf back here." And she was suddenly standing so close while that lovely, silken voice practically purred the request into Ellia's ears.

It had been a while since anyone flirted with her, much less anyone so stunning and who seemed to know it. She had to try very hard not to squeak her recommendation out, a sweet concoction that tasted of honey and cloves.

"Can you give me some tasting notes, darling?"

The drink in question was legitimately one of Ellia's favorites, so she quickly rattled off a list of flavors and scents for her pretty guest.

"Hm, I'm not sure that's quite what I'm looking for, what about this one?" She pointed to a little pink bottle on the shelf Ellia had never tasted before whose label denoted in fancy handwritten script, "Rose's", followed by a list of floral ingredients. Ellia remembered shelving the little bottle that had arrived in her latest shipment, highly recommended by the merchant who brought most of her stock, she remembered him saying that other store-owners seemed to love it, that it always sold in a flash. She'd only stocked a couple of bottles, business was rarely so quick here, but she was optimistic about it. Ellia told her visitor as much, whose lips formed a soft pout that made her heart flutter, "Well that just won't do, darling. You see, my name happens to be Rose, so I've just got to know what it's like. I think my friend would get a kick out of that."

Rose took another step closer. Ellia could practically feel her breath when she said, "Do you think you could be a dear and try some for me?"

It took everything Ellia had not to collapse into a squeaking little mess then and there, gods it had been too long since she'd been wrapped around a pretty girl's little finger. She tried to breathe normally and desperately hoped that Rose wasn't just being friendly with her as she stammered out, "d-do you want a sample?"

"Aww darling, but you work here don't you? I'm sure that skilled palate of yours will be much more discerning than mine. Besides, you've got other customers, haven't you? Best if you just have a sip now, isn't it?"

Rose didn't bother waiting for a response, she reached down and grabbed the bottle from the shelf and offered it to Ellia. She was too flustered to object. Besides, she had a point: Ellia did know her way around just about everything in the shop and she had been told this would end up being quite the popular item. So she took the bottle and popped open the lid and oh my gods what WAS that incredible smell?

The scent that greeted her was like springtime in a bottle. Flowers and greenery and fresh rain and roses and lavender washed over her nostrils like a soothing breeze. And was Rose standing closer again? That didn't make sense to Ellia, she was already pretty close before. She must just now be noticing. Yeah, that had to be it.

Just like how she was suddenly noticing how incredible Rose's cleavage looked in that lovely deep-red dress she was wearing. Ellia sometimes felt jealous of women with bigger boobs than her, but it was a lot harder to feel anything other than flustered when they were staring her right in the face.

"Is something the matter, sweetness?" Rose's mouth was quirked into a crooked little grin that showed her teeth and her eyes sparkled with something like mischief; Ellia was sure that usually meant something, but couldn't quite put her finger on what.

Oh right, the drink!

Ellia cursed herself for being so distractible today and desperately hoped Rose didn't notice her staring or the flush in her cheeks. She'd have to take care of herself later, before she embarrassed herself in front of someone. She held that wonderful little bottle of spring to her lips and took a sip and GOODNESS. If the marvelous concoction had smelled good, then the taste was heaven itself. Ambrosia. Nectar of the gods. It tasted how it smelled, like flowers and nature and spring, sweet but balanced; the subtle bite of alcohol cut through but was smooth and round and warm and it made her cheeks feel hotter than they already had.

Her guest fluttered her eyelashes down at her, "What do you think? Is this what I'm looking for?"

"It's incredible!!" Normally Ellia would be going hard on the sell, explaining the intricacies of the flavor and possible pairings to mix with, but somehow she couldn't think to do much more than exclaim her pleasure and smile contentedly at her gorgeous patron.

"That's lovely, darling, but what does it taste like? I'd have a sip myself but I've got plans later and I really oughtn't."

Ellia could still taste the elixir faintly on her tongue, but the details eluded her. Besides, spirits this good had evolution to them, and another sip couldn't hurt, Ellia wasn't some kind of lightweight. She held the bottle to her lips again and did her very best to focus on the subtleties of the taste: the different flavors at play, how they changed after swallowing, how they connected with that intoxicating aroma that now enveloped her, how those flavors made her feel as Rose's smirked down at her, face now mere inches away from Ellia's.

She dimly noticed the bottle taken from her hands just before Rose closed with her, pulling her into an unexpected embrace, hot breath against her ears as she whispered, "There's a good girl."

Some small and distant part of Ellia screamed because this was not AT ALL typical behavior for a customer, and because two sips of alcohol should never have been enough to make her feel so dizzy and floaty. A much louder and more persuasive part of Ellia squealed delightedly at the praise. She did want so very badly to be a good girl. And if such a jaw-droppingly gorgeous woman walked in and decided to call her one, who was she to object? And that soft cloud of springtime and warmth that cushioned her made it so hard for her to worry about that tiny part of her that was ringing alarm bells right then.

"Such a good girl," the taller woman cooed into her ear, planting a kiss on it, "such an easy little thing~ Most people take at least three or four sips, you know! Not you, though. If I didn't know any better, I'd say you wanted to be my helpless little thrall."

Thrall? That... didn't sound right to Ellia, somehow. "N-not a thrall," she managed.

"Aw you're not?" Rose looked disappointed—wounded, even. Ellia fought the urge to apologize, she hadn't done anything wrong, had she? "But you seemed like such an eager pet just a moment ago. Besides, darling, isn't the customer always right?"

That wasn't ever any motto of Ellia's. Some of the bigger stores in town that hired farmers during the off-season, maybe, but never Ellia. In her store, if she didn't like you, you were out. The problem is that she did like Rose. She really liked Rose. She split the difference by whining, "You can't just-! I'm not some-! This isn't-"

Before she could finish her last sentence, which Ellia felt might actually lead somewhere, she was interrupted by Rose holding that heavenly bottle up before her once more. She drank obediently, taking a bigger gulp this time as Rose ran a hand through her short, mousey hair.

"That's better, isn't it? And the customer is always right, isn't she? Aren't I, darling?"

"Yes," she replied, dreamily.

"Yes what, sweetness?"

Ellia giggled. Customers didn't usually quiz her like this. Thankfully, this was an easy one! "Yes, Rose." Rose smirked at her again, and Ellia suddenly felt very proud for having gotten the answer right.

"Hmm," Rose cooed, "doesn't that seem a little informal to you, sweetness? You really should make a habit of treating your customers with a little more respect, otherwise some of the choosier ones might leave! Why don't you try that again?"

"Yes.. Umm?"

"'Miss Rose' will do fine, dear."

"Yes Miss Rose," came Ellia's reply. She felt really embarrassed about it, for some reason, but Rose's beaming smile made it all worth it.

"There's a good girl," she purred, "such a good girl for Miss Rose, aren't we?"

Ellia nodded enthusiastically. It felt good being a good girl for Miss Rose. She wasn't quite sure what she was so worried about a minute ago.

"Such a silly little thing you are, you wouldn't have even been able to tell me what my lovely drink tastes like if I weren't here to guide you, would you?"

"No, Miss," Ellia squeaked. That had been so dumb of her! The best bottle in the shop and she hadn't even thought to taste it before. Ellia would be so helpless without Rose's assistance. "Thank you for helping me out, I don't know what I was thinking."

"It's a good thing I'm here to guide you, sweetness." Rose held the bottle up to Ellia's lips again, and Ellia gulped that sweet liquid down greedily. I'm a good girl, I'm a good girl, I'm a good girl.

And, as soon as her beautiful guide took the elixir away again, "I'm a good girl," escaped from her lips.

Rose beamed at her. Ellia felt so proud for making Rose so happy, and suddenly realized how fucking horny she was gods gods gods. Rose seemed to notice, and tilted Ellia's chin up to face her before cupping one cheek in her hand and pulling her into a kiss. Rose's lips were as perfect against hers as that wonderful concoction had been on her tongue. Ellia heard herself moaning faintly as those warm, wet lips explored hers, tongues meeting but not overstaying their welcomes.

Once their lips parted, Rose purred and asked, "And, tell me, would my good girl like to feel even better for her Miss?"

"Yesyesyesyes," Ellia's reply.

Rose leaned in, speaking softly directly into Ellia's ear, "It might normally be a little, improper, but you've been very good for me darling, so you have my permission to touch yourself if you like. I won't tell if you don't~"

Ellia didn't need to be told twice. Her hand flew under her skirt and pushed aside the damp fabric of her panties so she could do as Rose instructed and pleasure herself. She moaned softly as her fingers found their mark, and Rose voiced her delight, giving Ellia's ear a gentle bite that sent a shudder down her spine, pleasure flooding her from all directions. "THhhn-thank you Miss Rose."

"Mmmmm, good girl Ellia, such an compliant pet."

Ellia rubbed faster, at that, gasping louder as her right hand sent wave after wave of pleasure through her and her left clung meekly to her new Goddess.

"I want you to listen closely now, sweetness, there's going to be some changes around here. Does that sound okay to you? Nod your head yes~"

Ellia nodded frantically, she'd do anything Rose asked of her.

"That's a good girl. I promise it'll be for the better, darling. Cute pets like you can't make good business decisions on their own, after all. Much better to let a smart, pretty woman like me do the thinking while you rub. Yourself. Dumb."

Goddsss that was hot. Ellia loved being Rose's dumb little pet, and she imagined whatever intelligence she had dripping out of her pussy as she rubbed faster and faster. And as she did, her moaning, gasping, whimpering got more frantic to match. Rose grabbed her hair and pulled Ellia's head into that tantalizing valley of cleavage. It was soft and warm and so fucking much for her.

"P-p-pppppleasse," she managed.

"Please what, darling? It looks to me an awful lot like you're already doing a wonderful job pleasing yourself~"

Ellia whimpered at that. Rose was teasing her!! She had to know, she had to she had to. And that was even hotter, made Ellia even more desperate as she whimpered, "pleeaase can Miss Rose's good girl cum? I'll be so good I'll be so good I'll do whatever Miss Rose wantss."

Rose tilted her head in mock contemplation and gave an exaggerated, "Hmmmm~"

"Please please please I'll be a good girl, I'll do whatever you want, I'll give you free wine and spices, I'll get on my knees for you and service you with my tongue I'll I'll I'll hnnmmmmggg," she trailed off into frenzied, gasping breaths.

Finally, Rose leaned in close again and whispered, "Cum for me darling," and Ellia convulsed in pleasure like she had never felt before, squirming and writhing and moaning while Rose smiled and ran her hand through Ellia's hair.


Ellia moaned, rubbing herself gently with her legs bent and her back arched, laying in bed. On her nightstand, next to a little candle burning happily, sat a small cup with a couple fingers of Rose's wondrous nectar inside. Outside, a new shelf stood right by the door, loaded top to bottom with little pink bottles that promised to make a lot of her customers very happy.

Ellia reached over and lifted the cup, never pausing her rhythmic rubbing as she brought the tincture to her mouth, taking a sip before whispering to herself, "Yes Miss Rose."

She imagined Rose looking down at her with that beautiful smile, with that glint in her eyes that promised nothing but mischief, and she fingered herself faster.

"Y-yes Miss Rose, whatever you like Miss Rose."

Miss Rose was all Ellia ever thought about while she touched herself these days, and that was just how Miss Rose liked it. She rocked her hips and moaned softly as she imagined how happy Miss Rose would be with her next month when she came back and saw how many bottles she'd sold, how many customers she'd helped feel so good for Miss Rose.

"I'm a good girl Miss Rose. I'm a good girl I'm a good girl I've been so goood for youuu," she moaned as she climbed closer and closer to climax.

She finished off the little cup, all she was allowed for the day, and the edge came to her quickly as she ground her hips towards her well-trained fingers again and again.

As the quivering, breathtaking waves of pleasure from her orgasm crashed over her and mixed with that now-familiar euphoric warmth from her nightly drink, Ellia imagined Miss Rose praising her.

Thank you for reading! I've wanted to get my feet wet writing some medium-form smut for what feels like ages now, but I've always bounced off and run out of momentum before finishing anything that feels sharable. I honestly don't know how it is, but I'm happy to be putting something out into the world finally, and I hope you enjoyed! Hopefully there will be more in the future.

x21

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